This short clip shown at Blizzcon and therefore understood as Blizzard condoned material, has created an uproar amongst WoW fans.
Here's a video of the event in question.
Transcript of what the above video shows, including what was
The video was not produced specifically for this show, judging from Corpsegrinder's notion of farming motes of air, the clip is probably from 2007-8.I'm notfuckingplaying, World of Warcraft isfuckinglife for me. And I don't play nofucking homoAlliance either, I don't play nofuckingnight elves or gnomes -fuckingorcs and undead.Fuckthe Alliance,fuckingdie youfuckingemococksuckers(cut)You know what, go back to yourfuckingAlliancefuckingcharacter and level to 70, stopfuckinggoing to the Elemental Plateau ganking people, I'm trying to farm motes of air(cut)I'm pathetic. When it comes to World of Warcraft I'm a pathetic nerd. But I'm not Alliance, I can tell you that much.
I've posted the longer version underneath, "unfortunately" still edited.
I think this case exemplifies several aspects, bringing up not only issues of homosexuality and hate speech but also performing masculinity.
If we think of Stuart Hall for a moment with the distinction of overt and inferential racism, the same concept can be applied to homophobia. Corpsegrinder is clearly identifying as a Horde player and is engaging in the play-fight between the two factions. This is the upper layer, but the words he chooses and how he expresses himself reveals another layer. One of the reasons Alliance is so uncool to him is that they're not masculine enough and in Corpsegrinders universe, that is equal to being gay.
In the extended version, you can hear him rant about "homo" gnomes and especially night elves, while dwarves are ok. He then goes on to complain about blood elves saying "I can't believe they gave us fucking blood elves, they're not evil". This description of Horde as the evil and brutal faction versus the Alliance as the good civilized guys is rolled out here as a matter of homosexual and weak vs "real man".
So while some players would argue this clip is funny, that doesn't negate it from being offensive or subject to criticism.
Corpsegrinder is using these anti-gay words as swearwords, as derogatories. For this to work, he has to equate being homosexual to something bad - so bad, it's meant to offend us (or well, Alliance players), so there's also a wider expectation for others to also find it derogatory to be called gay/fag/homo.
Is "fag", despite its current homohobic meaning, becoming a general swearword? How much of a word's history is evoked when using it? And what does it say about our culture when homophobic slurs can go under the radar this easily?
As a final note, I'll quote the WoW Harassment Policy
Am I right in sensing a little doublestandard here, when players posting violent, crude or vulgar language on the forum or in the game are risking penalty, while Corpsegrinder openly screaming so many beeps on that video displayed at Blizzard's own convention, is hilarious and totally ok?
Well, it wasn't okay for long.
Here's the final apology from Michael Morhaime (it took a few tries to get it right):